People, process, delivery and AI. Fixed properly, and measured.

Playbooks / Trust · 2 min read

Runbooks for humans

You'd never run an incident without a runbook. Hard conversations deserve one too.

The problem

“There's a conversation I keep putting off”

In the model

People · Trust

In 30 seconds

  • Write the one sentence they need to hear, plus two specific examples.
  • Say it in the first minute, then ask and listen.
  • Follow up in writing, and notice when things change.
Before · 15 minSentence + two examples During · 20 minSay it, give examples, ask, agree After5 min One week later Notice the change, out loud The step most managers skip is the last one.
Forty minutes in all. The conversation itself is the shortest part done well.

The situation

You've rehearsed it in the shower for three weeks. Each week you find a reason to wait.

What's really going on

Unscripted conversations feel like unknown failure modes, so you avoid them. Waiting doesn't make it easier. It adds interest on both sides.

The runbook

Before: 15 minutes

  1. Write the sentence. "Your review comments are landing as personal attacks."
  2. Find two examples. Dates and effects. No "always" or "never".
  3. Define good. What's different in a month?
  4. Book it soon, in private. Not Friday afternoon.

During: 20 minutes

  1. Say the sentence in minute one. Small talk makes it worse.
  2. Give the examples, then stop. Situation, behaviour, impact.
  3. Ask, and listen. "How does that land? What am I missing?"
  4. Agree one change and when you'll check in.

After: 5 minutes, then a week

  1. Send a short summary. What you discussed and agreed.
  2. Notice the change. Say so, specifically. Most managers skip this.

If it goes sideways

If they…Try
Get defensive"This isn't about your ability. It's this one thing."
Go quiet"Take a day. Let's pick it up Thursday."
Get upsetPause. "Do you want a few minutes?"
Dispute the facts"Help me understand what I'm missing."
Agree too fast"What would make this hard to change?"

How you'll know it's working

  • Speed: the time between noticing a problem and raising it is days, not weeks.
  • Follow-through: every hard conversation has a written summary and a check-in date.
  • Care check: ask them afterwards whether it felt fair.

In the frameworks

  • Scrum: Courage is a Scrum value. Hard conversations are where it's tested.
  • DORA: Westrum's generative culture: messengers aren't shot. That starts with how you raise hard things.

In other industries

  • Healthcare Raising a colleague's manner with patients, in the ten minutes between clinics.
  • Accountancy Telling a strong trainee they won't make manager this year.
  • Manufacturing Challenging a respected operator who keeps skipping a safety step.
  • Small business Talking to the friend you hired about their performance.

What to say

"I want to talk about something that's been getting in the way, and I'd rather be straight with you than hint at it."

Then say your sentence. Don't soften it first.

Try this week

Write the one sentence for the conversation you're avoiding. Book the time.

Think about it

What is waiting costing them, not just you?